2017 / Team Project / Contribution 40%
Industrial design / City service branding
Hongik Univ. Industrial Design
2017 / Team Project
This project is a part of 2017 Hongik University Industrial Design Degree Show.
people - city
The role of public services and infrastructure have focused on convenience and safety of the city. But as the cities are evolving beyond the 'address', or 'where we stay', people now see more of 'cultural, experiential value' the city has to decide where to live.
Perspective matters, from when we normally look at something to when we take photos and videos, keep, and share them.
We're facing a new era, 4th industrial evolution with digitalized data and environment.
Experts are talking about its dark side, big brother over our head.
The new perspective will give people a new experience enjoying the city.
We envisioned something opposite of CCTV which collect data but always closed.
Nofie allows people to access the view which they're in,
and get the image through web and application, easily sharing to personal SNS.
The unique view that contains you and the space, becomes a great souvenir.
Live-view of the city means more than just a view.
It becomes a platform to browse the world,
even accessing to some events or get visible information from it.
Focus on the flow of time and what's in your hand.